Sander has worked around the globe from Asia - Pacific, The Middle East and North America for leading global companies in the Health & Fitness and Consulting & IT Services domains, like GoodLife Fitness Group, CGI, Logica, Computer Management Group (CMG), KPN International. Sander is currently the Executive Vice President International for Self Esteem Brands.
Headquartered in Woodbury, Minnesota, USA, Self Esteem Brands, LLC brings together the largest health and wellness franchise and services brands – Anytime Fitness, Basecamp Fitness, SUMHIIT Fitness, The Bar Method, Waxing the City, Stronger U Nutrition, Healthy Contributions, and Provision Security – with nearly 5,500 operating locations across all seven continents. In early 2024, Self Esteem Brands closed on its merger with Orangetheory Fitness, creating the world’s largest fitness and wellness holdings company with the goal of capturing a larger share of the $5.6 trillion global wellness economy.