John is the Founder and Chief People Officer of MacroActive. My deepest held beliefs include the benefits of eating healthy and regular movement. I asked myself  'How can I help as many people as possible live healthy lives?" and the answer I came to was by helping online creators scale their businesses and therefore help more people. No-one is going to listen to me, but they will listen to the people they follow and respect. We are helping Creators run successful businesses whilst at the same time having a positive effect on the health of their communities. That's a total Win/Win situation.